• Minimizes the appearance of fine lines by as much as 71% in as little as 2 weeks.
• Creamy, conditioning, concentrated moisturization.
• Available in a wardrobe of beautiful finishes including satins, shimmers and metallics."

Melissa Says: I'm not sure about the 70% reduction in fine lip lines, but I did notice a moisturizing quality to this lipstick that in itself helps to hydrate enough to make lips look a bit smoother while you're wearing it. However, I can't say it's the most hydrating lipstick I've ever used. The pigment, however, lasts quite a while (though it's not transfer-resistant) and is highly concentrated. For some reason, I don't really care for the scent of the lipstick when I apply it, but it's not something I smell once the tube is put back away.

Overall, I thought this was a decent high-pigment, comfortable lipstick, but it's not necessarily among my ultimate faves.

Retail Price: $17.55 (at Quixtar.com)

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